December 2019

Premium materials and sophisticated design: Frag features in the new Atlas Concorde campaign

Certain Frag products have been selected for the photographic and video campaign recently launched by Atlas Concorde, a leading Italian supplier of ceramic tiles for over 50 years.

The strength of each of these brands has long been based on an international focus and research into quality materials, and Frag was chosen to embellish the specially created domestic settings with the sophisticated appeal of the Privè B cupboard designed by Christophe Pillet and the Twist table of Michele di Fonzo.

The sixties-inspired cupboard is notable for its contemporary lines and the use of premium materials: leather and wood are skilfully combined in an item that will grace any living area. The Twist dining table, with its sculptural forms and linear profile, features two imposing rectangular bases covered in finely stitched leather and surmounted by a wooden top surface.

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